07 Oct 2026
- Double the softness after just 3 washes¹
- As soft as the big brands with just a tiny 8ml dose
- Long-lasting, touch-activated fragrance
- Choose The Outdoorsy One or Sensitive Peach & Jasmine
- Sensitive is Skin Health Alliance accredited
- Plant-based softeners with no animal fat
- Less chemicals than the big brands
- Refillable bottles-for-life and just 9p per wash
Our refillable, animal fat-free Fabric Conditioner has always been pretty FAB.
But we never rest on our laurels. So we've made it even softer, added a Sensitive option and kept all the good stuff that made it FAB in the first place.
Here are 10 reasons to love smol Fabric Conditioner.
1. Now twice as soft.
We've put extra FAB into our Fabric Conditioner.
Our improved formula delivers double the softness after just 3 washes¹ compared to our previous formula AND it's as soft as the big brands.
Plus we've done it all without making the dose any bigger. Just 8ml is all you need.
2. Less chemicals. Lots of FAB.
Our super-concentrated formula uses less chemicals per wash than the big brands while still delivering beautifully soft laundry.
Because if a tiny dose can do the job brilliantly, why use more?
3. Two scent-sational choices.
Choose from two FAB fragrances:
The Outdoorsy One: the original scent that’s easy-breezy with apple & orange blossom.
Peach & Jasmine (Sensitive): everything's just peachy (and jasmine-y).
Of course you can also switch fragrance whenever you fancy a change.
4. Sensitive, not specialist.
Prefer things a little gentler? Meet Sensitive Peach & Jasmine Fabric Conditioner.
It's exceptionally gentle on skin, dermatologically tested and accredited by the Skin Health Alliance, yet still delivers the softness and scent you'd expect from smol.
5. Long-lasting scent that's locked in.
Our clever fragrance technology helps lock scent into fabric fibres, rather than letting all that loveliness disappear straight after wash day.
So your clothes and bedding keep smelling FAB for longer.
6. Touch activated technology.
Tiny fragrance capsules stay locked into fibres and release scent as your clothes move.
So when you pull on a jumper or dry your face in a towel, you can enjoy the fragrance all over again!
7. A tiny 8ml dose.
Our super-concentrated Fabric Conditioner needs just 4 pumps (which is 8ml) per standard wash, compared with up to 35ml for some big brands.
Which all means less unnecessary liquid to lug around, less space taken up under the sink and 62 laundry loads of softness per bottle!
8. Plant-powered softness. No animal fat.
Some fabric conditioners use animal-derived softening ingredients.
Ours doesn't.
smol Fabric Conditioner uses plant-based softening ingredients, is vegan and approved by Cruelty Free International.
9. Refill, not landfill.
Choose your bottle-for-life and keep it, well... for life.
Go for our lightweight 100% recycled plastic bottle-for-life, or go for the glow-up with our 100% recycled aluminium bottle-for-life.
Whichever you choose, when it's running low you simply refill it from our compact refill cartons.
Less single-use plastic. Less unnecessary packaging. And 76% lower carbon emissions than a big-brand rival.²
10. Softness delivered to your door.
No more lugging giant bottles of Fabric Conditioner home from the shops.
Your compact smol refills arrive at your door on a plan that works around your laundry habits.
Need them sooner? Change your delivery date or frequency. Getting through them more slowly? Push your next delivery back.
You're in control.
So there you have it. Twice the softness. Two FAB fragrances. One tiny 8ml dose.
Not bad for something so smol.
Fabric Conditioner FAQs.
¹ After 3 washes, based on panel testing vs previous smol Fabric Conditioner.
² Life Cycle Analysis, eLoop Sustainability experts.
Catherine Green, Cleaning Expert
Catherine has been on a mission to revolutionise the way we tackle chores since the dawn of smol and is an advocate for making more sustainable living accessible to all, with a strong focus in cleaning that’s heavy on dirt, lighter on the planet and gentle on the skin. Catherine has tested hundreds of hacks to make tackling chores easier, safer, and better for the planet and our homes.
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