11 Nov 2026
- Remove the dosing cap and recycle it with your household plastics.
- Give your empty bottle a quick rinse out
- Add the Laundry Reset bottle to your paper and card recycling bin.
- That's it.
Our new paper fibre Laundry Reset bottle looks a bit different to your usual laundry liquid bottle.
But, recycling it is super simple.

How to recycle your paper fibre bottle.

Once you've used up your Laundry Reset Liquid or Softener bottle:
1. Remove the dosing cap.
The dosing cap is made from recycled plastic.
Take it off and pop it in with your household plastic recycling.
2. Recycle the bottle with paper and card.
Rinse the empty bottle and pop it into your household paper and card recycling bin.
Done.

Why does the bottle go into the paper recycling bin?
Our new Laundry Reset bottle is made from cellulose (plant) fibres rather than traditional plastic.
There's an ultra-thin, water-based liner inside that allows it to safely hold laundry liquid, but the bottle has been designed so it can still be recycled through the usual UK paper and card recycling streams.
It's one of the reasons we're so excited about this new approach to laundry packaging.
Pulp fibre bottle recycling FAQs.


Catherine Green, Cleaning Expert
Catherine has been on a mission to revolutionise the way we tackle chores since the dawn of smol and is an advocate for making more sustainable living accessible to all, with a strong focus in cleaning that’s heavy on dirt, lighter on the planet and gentle on the skin. Catherine has tested hundreds of hacks to make tackling chores easier, safer, and better for the planet and our homes.
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